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Thursday, September 04, 2025
Mental Health Is a Talent Strategy
Let’s be honest: job seekers today are looking for more than ping pong tables and free coffee.
They want to know—will I be supported as a human being here?
Here’s what the research says:
- 81% of workers say mental health support is a top factor when choosing a new job (Level.com)
- 87% of employees consider wellness offerings when evaluating employers (TilsonHR)
- 83% of Gen Z believe employers are responsible for supporting their psychological well-being (NY Post)
In other words, your approach to mental health isn’t just a wellness issue—it’s a recruitment and retention strategy.
But here's the trap: many companies think having an Employee Assistance Program (EAP) is enough.
It’s not.
EAPs are reactive, underused, and hidden behind a stigma. They don’t equip managers to handle the day-to-day reality of leading humans in high-stress environments.
What today’s workforce really needs is preventive, skills-based support—especially from their leaders.
Just a quick reminder
May 31 is the last day to grab our special Mental Health at Work: Manager's Playbook (Created by a psychologist so you don’t need to be one!) for only $87.
If you’ve been meaning to take action, now’s the time.
Normally part of our $497 Manager Toolkit, Mental Health at Work: Manager's Playbook is available as a standalone offer for Mental Health Awareness Month.
You’ll get:
- 12-month access to training videos
- Real-world scripts and guides
- Support that actually helps managers lead betterReal-world scripts and guides
Created by a psychologist so you don’t need to be one!
Access the Mental Health Support Pack HERE
Your current and future employees are paying attention.
Make sure you’re the kind of workplace they want to work for.
In your corner,
Dr. Dayna
Meet Dr. Dayna, Ph.D.
Dr. Dayna Lee-Baggley is a Registered Psychologist with two decades of professional experience in clinical psychology, health psychology, and organizational psychology. She has extensive applied experience and research knowledge on burnout, psychological safety in the workplace, behaviour and organizational change, and wellness leadership. She is an internationally recognized expert in human behavior. She conducts innovative research at Dalhousie and Saint Mary’s University, with a distinguished track record of 55 peer-reviewed publications and over 140 scholarly presentations. She is the author of "Healthy Habits Suck: How to get off the couch and live a healthy life even if you don’t want to"
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You already know supporting mental health is the right thing to do, but it's also the smartest business move you can make!
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